Quikly Blog

Consumers’ priorities are shifting and so are their expectations for brands.

For years, most businesses knew what it took to market to consumers: Offer a quality product with a reasonable price point, have a strong system of loyal customers ready to vouch for your services, and remain credible in order to get repeat business. The recipe for success required effort, but once it was put into practice, brands could be sure that their customer relationships would benefit from the time spent. 

As a marketer, it’s nice to know you’re performing well and your customers are happy with your communications, but what actions should you be avoiding to make sure this is the case?

When it comes to honoring a legacy as vast as Rev. Dr. Martin Luther King Jr.'s, it is a far-reaching impact your brand should be after.

Attention is fleeting — especially that of consumers.

As Quikly’s Brand Journalist, I take all things blog-related quite seriously. I understand that it’s my job to educate and inform our audience and that I have two means of accomplishing this: writing relevant content and making sure the necessary people get their eyes on said content.

For many states across the country, November marks the start of colder temperatures and the holiday season. It also marks the beginning of Native American Heritage Month.

With so many ways of connecting with consumers, it can be hard to determine what marketing channels are truly worth your time and money. 

Don’t look now, but the market is crowded.