checkout optimizationecommerce conversionshopify plusshopify cart abandonmentrevenue recovery
Fix Shopify Cart Abandonment: A Guide to Recovering Lost Revenue
When a shopper adds something to their cart but leaves before paying, that’s Shopify cart abandonment. It happens at an alarming rate—the industry average is a gut-wrenching 70%. This isn't just a metric; it's a direct leak in your revenue pipeline.