Quikly Blog

The typical list of business to consumer examples often stops at surface-level descriptions. This article is different. We will dissect the psychological engines that drive high-conversion events for iconic brands like Amazon, Nike, and Supreme. Forget basic countdown timers; we are exploring the behavioral science of urgency marketing that generates real revenue and protects profit margins.

Promotions can help drive sales, while showing appreciation to your customers. But what happens when too many consumer promotions start impacting consumer expectations? 

When a new concept makes its way into a well-known industry, defining it is necessary for establishing collective knowledge amongst thought-leaders.

Consumers’ needs are ever-evolving, and the online shopping experience is constantly changing. So what e-commerce baseline is the root of successful online experiences? Convenience.

Since its inception, social media has been about people-driven, interactive, time-sensitive experiences. So it is no surprise that gamification exists within various social media touchpoints. 

There’s no doubt about it: Consumers are complex creatures, and understanding their behavior can occasionally feel like solving rocket science. But a few things remain constant fixtures in the consumer journey, and one of those is consumer usage habits.

Welcoming new customers into the fold requires skill and a willingness to know your customers on an intimate level. In short, personalization is key.

Acquiring new customers often means you’ll have to tap into a wide range of resources, but is your greatest asset already part of your brand?