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    Customer Acquisition

    Re-engaging customers in an uncertain environment (with podcast)

    As states and businesses continue responding to the pandemic, brands are struggling with how to navigate both an uncertain and unstable economy. Marke...

    Customer Acquisition SMS Marketing

    12 Ways to Make the Most of Your SMS Marketing

    With a 98% open rate and a 45% response rate, texts can offer significant value in marketing. SMS communications can also be trackable, interactive an...

    Customer Acquisition Email Marketing

    Email acquisition: From building a funnel to testing tactics

    The first marketing email was sent to roughly 400 potential customers in 1974. The story goes, the 400 recipients were converted into $13 million in s...

    Customer Acquisition

    The state of customer acquisition in retail: 6 trends happening right now

    Seventy-seven percent of digital marketers felt greater pressure to meet acquisition and revenue goals coming into 2019 than they did the year before,...

    Customer Acquisition Loyalty Programs Mobile App Marketing Restaurant Marketing Customer Retention

    5 Tactics To Motivate Off-Premise Dining

    The emergence of services like GrubHub and Uber Eats over the last few years has completely transformed the way consumers dine. The appeal is apparent...

    Customer Acquisition

    3 Key Strategies for Attracting Top-Notch CRM Database Customers

    Consistently growing your CRM database by acquiring the right new customers is every Email Marketer's goal. However, it’s difficult to continuously fi...

    Customer Acquisition Email Marketing

    5 Common Mistakes Most Referral Programs Make

    Creating a strong email marketing strategy is a critical way to connect with your target audience. It allows marketers to speak directly to prospects,...

    Retail Marketing Customer Acquisition Email Marketing Holiday Marketing

    Innovating Holiday Marketing

    It’s beginning to look a lot like...Christmas? Wait, a minute. It’s August. But while consumers are thinking about back-to-school, many retailers alre...

    Customer Acquisition Restaurant Marketing Quikly

    Domino's Pizza Drives Trial & Sample with Quikly

    Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in rea...