Restaurant MarketingConsumer Promotions and Rewards
30 customer incentive ideas for your QSR
If there’s one thing fast-food restaurants are known for outside of their speedy service, it’s brand incentives.
Email MarketingConsumer PsychologyScarcity MarketingB2C Marketing
5 ideas for using scarcity in your email marketing
Scarcity marketing is not uncommon, mostly because of its ability to immediately motivate consumers. But for it to work in a way that serves your customers, you need to focus on using it in ways that are relevant to each individual it's reaching.
Loyalty ProgramsUrgency MarketingB2C Marketing
4 ideas for using urgency marketing to achieve your loyalty goals
No matter what type of loyalty goal you're focused on, it’s safe to say that you want to meet your mark as soon as possible. In fact, the sooner the better. But you also realize loyalty isn’t something you can rush through. Building lasting relationships with customers takes time; your customers want to feel confident in their decisions, and once they do, you can trust they’ll stick with you for the long haul.
Social Media MarketingB2C Marketing
How QSRs are taking over TikTok
When Morgann Book had a break in her shift at her family’s Dairy Queen, boredom sparked an idea: create a TikTok making a DQ favorite. She’d made ice cream treats countless times before and thought this would be no different. Except, it was — her videos amassed millions of views and launched her into TikTok stardom in one day.
