Quikly Blog

Building consumer anticipation is a skill many brands hope to perfect. This blog, filled with elements of psychology and elevated marketing practices, is designed to help you on that journey. 

Chances are if you’re looking to understand consumers, there’s a behavior — or set of behaviors — you want to get a good grasp on. 

When you’re trying to get a consumer’s attention, it might be a good idea to look at what’s already catching their eye.

How well do you truly know your customers? Most brands would argue that they know their target market to a tee, but the true test comes down to two words: social identity.

There’s no successful consumer promotion without a well-thought-out marketing strategy, but what’s the difference between the two? And how does each benefit your customers?

The consumer journey is often a “noisy” experience. Customers are met with numerous brands, marketing messages and purchase decisions that they have to sort through. Sometimes, those choices require a non-traditional solution: sound.

It’s an age-old question that plagues the minds of marketers everywhere: How can you get people to talk about — and fall in love with — your brand? There’s a science to getting people to spread the word about your brand, especially to the point of viral marketing.