Quikly Blog

Whether it's limited time offers, product innovations or other incentives to get people in the door — brands are vying for consumers' attention both in person and online this holiday season.

The holiday season is the biggest retail sales period of the year, accounting for up to 30 percent of annual sales (National Retail Federation). Retail is at a transition point with evolving customer purchase behavior and increased competition.  Here are two of the biggest challenges retail brands are facing this holiday season and how to conquer them:

It’s beginning to look a lot like...Christmas? Wait, a minute. It’s August. But while consumers are thinking about back-to-school, many retailers already have their holiday plans locked and loaded.