Hey brands, you have to self-motivate to win at consumer engagement
If we really break it down to a bare-bone definition (this is according to Rutgers University):
Discover the science behind what makes consumers click "buy now" with actionable insights on urgency marketing, FOMO psychology, and proven tactics that top brands use to boost conversions.
According to Quirk’s Marketing Review, “Just a few years ago, [shopper marketing] was a little-understood task driven by promotions or channel marketing and focused primarily on trade. Today, 77% of CPG companies and retailers have a dedicated shopper marketing function, and there is an increasing view that shopper insights are strategically essential." The discipline is growing because CPG brands are beginning to understand its critical and central role in growing revenue.
Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign? Play along with the Pet Supplies Plus Quikly campaign here.
Once or twice a month, we like to highlight one of the campaigns we're running so that brands who are considering a Quikly can see how it works in real time. What better way to see how it all goes down than to play along with a live campaign? Play along with the Domino’s Quikly campaign here.