Quikly Blog

Discover the science behind what makes consumers click "buy now" with actionable insights on urgency marketing, FOMO psychology, and proven tactics that top brands use to boost conversions.

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7 Essential Shopify Apps for Black Friday 2025 Success

Black Friday Cyber Monday (BFCM) is no longer just about offering the deepest discounts; it's a high-stakes psychological battlefield for consumer attention. With cart abandonment rates peaking near 70% during sales events, generic countdown timers and basic pop-ups are not enough to secure conversions. Success demands a sophisticated strategy grounded in behavioral economics, leveraging principles like scarcity, FOMO (Fear of Missing Out), and social proof to turn fleeting interest into decisive action.

Quikly

New Product Helps Retail And Restaurant Brands Accelerate Consumer Response In Uncertain Economy

We have big news. Really big news.

QuiklyConsumer PsychologyUrgency MarketingConsumer Promotions and Rewards

Interview: Driving a visceral response from an existing audience

During Detroit's Startup Week, StartupNation Radio's Jeff Sloan asked Quikly CEO's Shawn Geller how he helps leverage a brand's existing audience to drive a visceral response among consumers.

As you prepare for the holiday shopping season, here are a few tips from that conversation:

SMS MarketingQuikly

How to Avoid Common SMS Marketing Mistakes

With brands typically seeing a 98% open rate and a 45% response rate when it comes to SMS outreach, no wonder you’ve decided to make this a part of your marketing strategy. But as with any new and fast-moving competitive landscape, mistakes happen. The good news is, Alison Vandenkieboom, Director of Client Success at Quikly and resident SMS expert, has drummed up some of the most common mishaps and how to avoid them.

Restaurant MarketingQuiklyUrgency Marketing

The Next Generation of Digitally-Savvy Customers is Changing QSR

The restaurant industry is rapidly changing, and brands that are focused on digital innovation while adapting to new consumer preferences are getting ahead. QSRs also need to adapt to the growing demand for variety, affordability, and technology in order to engage the next generation of digitally-savvy customers. While modern consumers are focused on unique and healthy food options, their primary concern is convenience. 79% of millennials report they regularly spend money eating at restaurants (Shopkick), making this audience a priority for QSRs. As millennials and Gen Z continue to grow into a stronger consumer force, it’s crucial for restauranteurs to develop a deeper understanding of their interests and prioritize digital engagement to stay relevant. Many QSRs are offering apps, community platform presence (Yelp), or in-app experiences, such as games to deeper the consumer relationship. According to QSR Magazine, 63% of millennials have at least one quick-service app on their phones and 73% have used mobile apps within quick-serves. The significance of a digital presence is clear, but how can QSRs stand out from the crowd and grow a loyal Millennial and Gen Z customer base?

Quikly

3 Steps to Successfully Overhaul Your CRM Onboarding Strategy

Implementing an effective Email/CRM onboarding strategy is key to converting quick purchases, deepening the digital relationship, and ultimately, building loyalty. However, in order to effectively onboard new customers, they need to take immediate actions after subscribing to guarantee long-term success. Most brands don’t have an onboarding strategy or don’t incentivize their onboard messaging, thus failing to motivate behavior. Quikly campaigns sit on top of existing onboarding strategies and add consumer psychology through scarcity to capture and convert over a short period of time.

QuiklyConsumer Promotions and Rewards

Webinar Recap: Breathe New Life Into Your Campaigns

Quikly partnered with Forrester earlier this month to detail the challenging brand-consumer relationship. CEO Shawn Geller was joined by guest speaker and Forrester Senior Analyst, Emily Collins in the webinar, “Motivating Behavior Like a True Marketer: Changing the Mindset of an Empowered Consumer,” to share the secrets behind motivating consumer behavior. Watch it anytime.

Quikly

WEBINAR: The Secret to Increasing Consumer Interaction

Mark your calendars for October 10, 12PM EST!

Quikly

Quikly Secures $3 Million In New Capital Led By Plymouth Ventures

The marketing platform drives proven and immediate ROI for consumer brands.

Detroit, MI – June 22, 2016 - Quikly, an industry-leading enterprise marketing platform, announced today that it closed $3 million in new funding led by Plymouth Ventures of Ann Arbor, Michigan.

Retail MarketingQuikly