Consumer Psychology
The psychology of fast-food nostalgia
How do you feel about fast food?
Quikly Blog
Discover the science behind what makes consumers click "buy now" with actionable insights on urgency marketing, FOMO psychology, and proven tactics that top brands use to boost conversions.
B2C Marketing
The basics of video marketing — and how to incorporate it into your brand strategies
Driving engagement is a priority for most B2C brands, and yours is no different. You’ve established a strong loyalty program, focused on your text message and mobile app marketing, and lent your talents to social media marketing — but what about video marketing?
Consumer Psychology
5 insightful quotes on the psychology behind consumer decision-making
As marketers, we're constantly looking at how we can support our audience in decision-making — the decision to engage with our loyalty program, follow our brand on social media, purchase an item and everything in between.
Social Media MarketingConversion Rate OptimizationB2C Marketing
The reasons behind low social media conversion rates (and how to solve them)
By no means is social media a measly marketing channel, but it has been known to translate into low conversion rates. How could this be possible? Isn’t everyone on social media these days?
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