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    Email acquisition: From building a funnel to testing tactics

    The first marketing email was sent to roughly 400 potential customers in 1974. The story goes, the 400 recipients were converted into $13 million in s...

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    5 Tactics To Motivate Off-Premise Dining

    The emergence of services like GrubHub and Uber Eats over the last few years has completely transformed the way consumers dine. The appeal is apparent...

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    3 Key Strategies for Attracting Top-Notch CRM Database Customers

    Consistently growing your CRM database by acquiring the right new customers is every Email Marketer's goal. However, it’s difficult to continuously fi...