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    The impact of consumer rewards on the human brain

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    Your guide to email marketing: optimizing content and conversions

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    The psychology — and emotion — behind consumer purchases

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    3 ways brands can give back this GivingTuesday

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    Many consumers weren’t happy with Black Friday sales. Here’s what you can do.

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    Acquire SMS

    12 Ways to Make the Most of Your SMS Marketing

    With a 98% open rate and a 45% response rate, texts can offer significant value in marketing. SMS communications can also be trackable, interactive an...

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