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    Restaurant Consumer Psychology Digital Marketing

    QSRs using psychology to navigate uncharted territory ahead of holidays

    It's that time of year again when retail brands are taking advantage of Amazon Prime Day, Black Friday and their own branded events ahead of the holid...

    Retail Consumer Psychology Digital Marketing

    Retail brands are replicating Amazon Prime Day

    Another Amazon Prime Day has come and gone, but some marketers in retail have figured out how to replicate the same feelings around their own branded ...

    Holiday

    Holiday Shopping in 2020: 4 things learned from Nearly 1,800 consumers

    No one has had to shop for holiday gifts during a pandemic since the 1918 H1N1 virus. And, obviously, shopping has come a long way since. Technology h...

    Digital Marketing

    INTERVIEW: Driving a visceral response from an existing audience

    During Detroit's Startup Week, StartupNation Radio's Jeff Sloan asked Quikly CEO's Shawn Geller how he helps leverage a brand's existing audience to d...

    Digital Marketing

    From the Consumer: Navigating retail and dining options in a pandemic (with video)

    In a recent survey, we asked consumers how they were dining and shopping in the midst of the coronavirus outbreak. Nearly 1,800 people responded. Whil...

    Digital Marketing

    How fitness' top brands are staying connected with customers right now

    The coronavirus pandemic hit the fitness industry particularly hard. Because gyms and studios are traditionally brick and mortar, many temporarily clo...

    Restaurant

    3 reasons food subscriptions are working right now

    I was on my nightly walk when I ran into some neighbors — a couple, both retired, in their early 70s and living in an upper-middle class suburb. Since...

    Digital Marketing

    The rise of user-generated content in marketing

    Thanks to the smartphone, it’s now commonplace to see user-generated content on the social media feeds of big brands.

    Consumer Psychology

    Psychology-based tips to improve your B2C-marketing strategy (with podcast)

    If you’re a B2C marketer, having an understanding of consumer behavior can help you be more effective at your job. That’s why we wanted to make a podc...